INBOUND MARKETING

Are you looking for a clear, concise definition of Inbound Marketing?
You’ve come to the right place. Red Wheel’s team is comprised of inbound, content, design, and data expert.
Inbound Marketing turns strangers into long-lasting customers.

WHAT IS INBOUND MARKETING?

Here’s the abbreviated process:

1. Attract website traffic to your business’s site.
2. Convert unique visitors into qualified leads.

3. Close leads into customers.
4. Delight customers and keep them coming back for more.

Red Wheel will roll out campaigns that include SEO, content marketing, social media, brand storytelling, infographics, videos, lead nurturing, drip campaigns and marketing automation. Red Wheel’s Inbound Marketing strategies produce increased ROI for clients, is backed by data and statistics, gives a cohesive groundswell to digital marketing efforts, and turns unique visitors and website traffic into revenue.

THE INBOUND METHODOLOGY.

Your guide to attracting strangers and converting strangers into long-term brand advocates.

Inbound Methodology Red Wheel Media
Inbound Methodology Stage Customer Attract

ATTRACT MORE WEBSITE TRAFFIC

The first step to Inbound Marketing success is to strategically attract traffic to your business’s website. Consumers, clients and your dream customers are doing copious amounts of research online prior to making a decision, a purchase or an inquiry. Positioning your website at the forefront of their online search is the foundation upon which we will build your Inbound Marketing empire.

Content is king? Cliché (but true). Answering the questions that your potential customers are asking? Checkmate. That is how Red Wheel rolls!

Inbound Methodology Stage Customer Convert

CONVERT TRAFFIC INTO LEADS

Watching your website traffic spike is reason to celebrate (for a second), but there is a gap between unique visitors and increased revenue. Red Wheel will bridge that important chasm by converting web traffic into leads. Red Wheel will hand deliver qualified prospects and hot leads to your sales team. The content we create will convert traffic into leads, website visitors into customers and analytics into dollars!

Are you sick and tired of cold calls? Don’t fret, Red Wheel warms the sales process and replaces cold calls with hot leads!

Inbound Methodology Stage Customer Close

CLOSE LEADS INTO CUSTOMERS

Providing the proper content at exactly the right time is the crux to turning hot leads into customers, closing deals and a successful Inbound Marketing strategy. The Red Wheel team is comprised of crafty content creators, deft data dorks and strategic marketing minds, among others, who will conceive, execute and monitor helpful, valuable, entertaining and personalized content to your leads at exactly the right time. What’s the end result? Leads become customers and your business grows.

Timing is everything! And, Red Wheel’s lead nurturing gets your business rolling and your sales team spinning in the right direction.

Inbound Methodology Stage Customer Delight

DELIGHT CUSTOMERS WITH CONTENT

We worked hard to make it this far, it took manpower (and woman power) and bandwidth and strategy and execution and reporting to attract traffic, generate leads, close deals and create a fruitful customer base for your business via Inbound Marketing. Now, we need to keep these customers happy and coming back for more. The last piece of the Inbound Marketing plan that Red Wheel will roll out is to foster fans of your business, brand loyalists, repeat customers, delighted social media fans and followers.

We created customers for your business, now let’s hold onto them. The most valuable asset Red Wheel will give your business is a database of new customers. So, we’ll keep working to ensure they stick around!

YOU CAN DO IT – GENERATE LEADS WITH OUR FREE E-BOOK!

How to generate Leads | Free PDF White Paper Ebook

Increase your ROI with Inbound Marketing!

Learn how to…

  • Generate qualified leads
  • Increase traffic
  • Increase your conversion rates…

…and report great stats to your boss.
Turn into a lead generation expert with our free E-book!
Do not hesitate to contact us if you have any questions.

YES, TURN ME INTO AN OFFER EXPERT

Red Wheel’s Inbound Marketing Expertise.

Persona Development

Identifying your dream customers is the key to Inbound Marketing success. We will paint a 3D picture of your dream customers.

Call-to-Actions (CTAs) & Landing Pages

CTA buttons and landing pages are what turn website visitors into customers. Content attracts, CTAs and landing pages convert. That’s the secret…

Lead Generation & Lead Nurturing

We will present qualified leads to your sales team, create content they love, and foster the relationship until leads become customers.

Content Marketing & Blogging Strategy

We create strategic, relevant, informative, and entertaining persona-targeted content that converts readers into customers.

Email Marketing & Marketing Automation

How to increase open rates? Customized emails tailored to specific personas sent at strategic moments in the buyer’s journey.

Inbound Marketing Data Analysis

Our reporting and analytics will prove to you that what we’re doing for your business works. ROI is the name of the game!

Inbound Marketing VS Outbound Marketing

Average cost per lead by company.

Inbound leads are more cost-effective for
North American B2B companies of all sizes.

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